The Practical Book for Building Standout Products
New Book Coming September 23rd, 2025
Praise for Product Delight
"Though analytics often drive product design decisions, Dr Changuel reminds us in this book that the best way to create real business value is to connect with customers on an emotional level. This book provides the frameworks and solutions you need to create products customers love."
“Product Delight explains why creating emotional connections with users isn’t optional—it’s essential for product differentiation. Nesrine Changuel lays out a practical framework for designing experiences that resonate beyond mere utility. A valuable resource for anyone aiming to build products that stand apart.”
"Strong product people have recognized that to get someone to actually choose and use your product, customers need to perceive real value. With some products, especially in the enterprise, just being able to reliably deliver the necessary functionality can be enough to earn you a very happy and devoted customer. But often, value requires more. For those products, we strive for our customers to feel real emotion for our products, such as delight, or even love. Nesrine's book is not the first to tackle this important topic, but most of the earlier efforts took a shortcut. It's not that hard to use techniques like gamification to make products that are addictive. But today we all know the ethical, cultural and environmental consequences of this lazy approach. For those that want to do better, Nesrine is trying to help you create meaningful delight."
“At Mind the Product, one of our slogans for the product community was to ‘build products people love’, but while our industry talks a lot about delight, it’s not often put into practice. It can be really hard to connect the dots between our customer discovery, our business needs, and delight - until now. In this book, Nesrine connects the dots and lays out an indispensable model and toolkit for systematically integrating delight into everything we build.”
“Nesrine Changuel has created a much-needed guide for product teams who want to go beyond functional success to build products that delight customers. Product Delight gives teams a framework for creating experiences that feel personal, intuitive, and memorable. Whether you’re a product manager, designer, or developer, this book is a valuable addition to your toolkit.”
"[....]. In her book, Nesrine has put her soul and genius to articulate BEST what it means to build products that NOT ONLY work, BUT that win user HEARTS! Her product delight model leads to aligning business objectives and user goals. Her model indeed humanizes technology and makes it LOVABLE! BRAVO Nesrine for bringing to life this product delight structure and model to enlighten product makers on the need to design products that meet user expectations at both the Functional and the Emotional levels! BRAVO!"
“Nesrine was on my team when working on Google Meet. We closely worked together on bringing a delightful and fun meeting experience to our users during the COVID pandemic. While it was a very intense time to work on video calling, it was also very rewarding to support our users with positive and delightful experiences. I am really happy to see that Nesrine is now taking her experience across different companies and products to a broader audience. I truly hope that this book will result in many more products focusing on user delight.”
“Users do not remember features. They remember how a product made them feel. In Delight, Nesrine shows why emotional connection is not optional but essential. AI makes launching products faster than ever, but without the craft of delighting users, it only speeds up irrelevance. Nesrine shares real lessons from top tech companies and empowers you to build products users care about, not just use.”
“In a world where functionality is table stakes, emotional connection is the true differentiator. Product Delight is a powerful, practical guide to building products that don’t just work—but make people feel. Nesrine Changuel draws from deep experience at the world’s top tech companies to show us how to create products that resonate, inspire, and endure. A must‑read for product builders who want to transform user delight into strategic advantage.”
“My favorite product books are almost relentlessly generous in helping product people do their jobs better. I am very happy to say that Nesrine Changuel's Product Delight is exactly such a book. Product Delight makes a compelling and comprehensive case as to why emotion is key to making products that actually matter to people—and gives you all the information you need to take that idea and apply it directly to your work. I love how it brings a new perspective to some common product development frameworks and methods, as well as introducing a few new ones to which I will be referring frequently. I highly recommend this book to everybody working in product development!”
“Product Delight is a thoughtful, well-crafted guide to designing emotionally resonant products. It’s easy to read, packed with relatable examples, and every chapter ends with prompts that help teams put ideas into action. Nesrine offers a structured, approachable way to think about user delight that’s both practical and inspiring. This book won’t revolutionize your practice—but it will sharpen your thinking around something AI still can’t replicate: the human capacity to understand and design for emotion. I believe everyone working in product should be advocating for more emotionally resonant products, and this book helps you do just that.”
"In a world saturated with too many useless features, Product Delight helps you cut through the noise. Nesrine Changuel offers a simple and structured approach to something many teams talk about but few know how to deliver: emotional resonance. This is not a book about adding charm on top—it's about building from the inside out, with purpose, with intent. If you care about building products that are not only useful but meaningful, this book will help you discover and focus on the details that truly matter.”
“[...] Nesrine's book offers an approachable model that makes the idea of delight more tangible and actionable. For those seeking a well-organised overview of how to incorporate emotional considerations into product development, this is a helpful place to start. Still, delight isn't a formula. The real challenge lies in applying these ideas in the messy, human, and often unpredictable world of product development. This book won't do that work for you, but it will help you begin, with focus and intent, at a time when genuine emotional connection has never been more essential.”
Inside, you’ll discover the Delight Model, a proven system developed over a decade of experience building beloved products at Google, Spotify, Microsoft, and more. The book introduces powerful, actionable tools, including the Delight Grid, Delight Enhancers, and the Delight Excellence Checklist, to help you turn emotional insight into product impact.
With step-by-step guidance, practical templates, and stories from top product leaders, Product Delight helps you apply these concepts directly to your work, whether you’re building from scratch or enhancing an existing product.
For anyone who believes great products don’t just work but resonate, Product Delight is your essential playbook.
Product Delight will teach you how to:
- Discover the real emotional motivators that drive user behavior
- Turn those motivators into actionable product opportunities with emotional impact
- Identify, categorize, and prioritize delightful features in your product roadmap
- Make smart, emotion-aware decisions that go beyond basic usability
- Rapidly validate both functional and emotional hypotheses
- Create a culture of delight across your team and organization
- Equip your team with proven tools to build products users remember and recommend
Who is Nesrine Changuel
Nesrine Changuel is a product coach, trainer and author with over a decade of experience at companies like Google, Spotify, and Microsoft. With a background in research and a PhD from Bell Labs in collaboration with UCLA, she brings deep technical expertise to human-centered product design. From pioneering video experiences at Skype to creating emotionally engaging features for Google Meet and Chrome, Nesrine has made it her mission to help teams build products users truly love. Today, she teaches, speaks, and trains companies around the world on how to create delightful, emotionally resonant products. She lives in Paris.
Get the First Chapter of Product Delight
Only available during pre-order
Digital delivery: Available today!
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List of Product Experts Featured in The Book
Frequently Asked Questions
1- How can I get product Delight?
Product Delight will be available on Amazon starting from September 23rd.
2- Who is this book for?
- Product managers balancing user needs and business goals
- Designers crafting meaningful, emotionally resonant experiences
- Engineers building solutions that are not just functional but lovable
- Product leaders and founders aiming to stand out in saturated markets
3- How is this book structured?
- Chapter 1: What Is Product Delight?
- Chapter 2: Why Is Product Delight So Important?
- Chapter 3: The Product Delight Model
- Chapter 4: Identify Motivators
- Chapter 5: Define Opportunities
- Chapter 6: Identify Solutions
- Chapter 7: Apply Delighters
- Chapter 8: Categorize Solutions
- Chapter 9: Prioritize Delightful Solutions
- Chapter 10: Validate Solutions with Delight Excellence Checklist
- Chapter 11: Measure Product Delight
- Chapter 12: The Product Delight Culture
- Chapter 13: Product Delight for All Products
- Chapter 14: Integrating the Delight Model with Other Frameworks
4- Is there an ebook version?
Yes! There will be an ebook version available soon on Amazon.
5- Is there an audiobook?
Not at the moment!
6- How can I contact the author with additional questions
You can reach out to Nesrine Changuel directly via:
Email: contact@nesrine-changuel.com
LinkedIn: linkedin.com/in/nesrinechanguel
The team aims to respond to all inquiries within 48 business hours.
Hey,
Thank you for showing interest in Product Delight.
I’m excited you’ve requested a preview of my new book, PRODUCT DELIGHT: How to Make Your Product Stand Out with Emotional Connection.
- Chapter 1: What Is Product Delight?
Delight Templates pre-order offer!
You can find the following templates:
- Delight Grid Template
- Delight Excellence Checklist Template
- Delighters Template
By the way, Product Delight offers a fresh, practical approach to building products that emotionally connect with users, because in today’s world, functionality alone isn’t enough. Written by Dr. Nesrine Changuel, former product leader at Google, Spotify, and Microsoft, the book introduces the Product Delight Model, a four-step framework to design for emotional impact at every stage.
Drawing from over a decade of experience and insights from leaders at Atlassian, YouTube, Dyson, and more, this book reveals how delight can become your product’s strategic edge.
You’ll discover:
- The Delight Grid to map functional vs. emotional impact
- Delight Enhancers like surprise and personalization
- The Delight Excellence Checklist to guide emotionally resonant design
You’ll also learn how to identify user motivators, prioritize with a 50/40/10 balance, measure emotion using HEART and HaTS, and build a culture of delight.
For PMs, designers, and leaders, Product Delight is your guide to creating products people love—and remember.
Do you have any questions? Feel free to ask me directly, just hit reply! I respond to every email that hits my inbox.
Have a delightful day!
Nesrine Changuel
Founder of Product Excellence and Author of Product Delight
Let’s connect on LinkedIn
